Display
Uber Move
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Go anywhere
Promise
Get a ride in minutes. Or become a driver and earn money on your schedule. Uber is finding you better ways to move, work, and succeed in France.
- Category
- Mobility & transport
- Audience
- Consumers
- Archetype
- The ExplorerFreedom, discovery, adventure
- Personality
- Simple
- Bold
- Approachable
- Trustworthy
Uber Eats
All the benefits of Uber, reimagined for business
Go anywhere with Uber. Request a ride, hop in, and go.
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Text
Uber Move Text
- Regular400
- Medium500
- Subjects
- Candid people, places
- Light
- Daylight
- Color
- Warm, true to life
- Framing
- Wide
Explore what you can do with Uber
- How to request a ride
- Planning your next getaway?
- More ways to use Uber
From weekend road trip to international destination, we've got you covered. Explore transport options, points of interest, and more with our new City Hub.
Tone of voice
- SeriousFunny
- CasualFormal
- RespectfulIrreverent
- Matter-of-factEnthusiastic
- PlainTechnical
Calls to action
- Ride
- Earn
- Business
- Uber Eats
Sentence case headings
Explore what you can do with Uber
No period after headings
Earn with Uber
Buttons of one to two words
Ride
Earn
Business
“We” to “you”
From weekend road trip to international destination, we've got you covered.
Contractions
It’s easier in the apps
Headings lead with a verb
Go anywhere
Download the Uber app
Oxford comma
Explore transport options, points of interest, and more with our new City Hub.
Short headings, about five words
How to request a ride
Sentences of medium length
Join Uber One for member pricing and exclusive perks with Uber.
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