WikiBrand
mercury.comMercury logoThe logo for Mercury, featuring a circular emblem with abstract, interconnected swirling lines on the left, and the word "MERCURY" in clean, uppercase letters to the right.

Radically different banking

Strategy
Promise

Everything you do with money. All in one place. Apply in 10 minutes for business banking that transforms how you operate.

Category
Payments & fintech
Audience
  • Startups
  • Small businesses
Personality
  • Elegant
  • Bold
  • Calm
  • Adventurous
LogoMercury logoThe logo for Mercury, featuring a circular emblem with abstract, interconnected swirling lines on the left, and the word "MERCURY" in clean, uppercase letters to the right.On dark
Mercury logoThe logo for Mercury, featuring a circular emblem with abstract, interconnected swirling lines on the left, and the word "MERCURY" in clean, uppercase letters to the right.On light
mercury.com app icon
App icon180 px
mercury.com favicon
Favicon32 · 16 px
Usage
Mercury logoThe logo for Mercury, featuring a circular emblem with abstract, interconnected swirling lines on the left, and the word "MERCURY" in clean, uppercase letters to the right.
Clear space ≥ 0.6× height
Mercury logoThe logo for Mercury, featuring a circular emblem with abstract, interconnected swirling lines on the left, and the word "MERCURY" in clean, uppercase letters to the right.
Minimum size138 × 32 px
  • Mercury logoThe logo for Mercury, featuring a circular emblem with abstract, interconnected swirling lines on the left, and the word "MERCURY" in clean, uppercase letters to the right.Off-white on blackheader, left
Grounds
Share image
mercury.comOnline Business Banking For Startups, Small Businesses & Scaling CompaniesEverything you do with money. All in one place. Apply in 10 minutes for business banking that transforms how you operate.
Color
Core

Open account

Field#5266EBBrandText#FFFFFF4.7:1AA
Page

Business banking & more

Field#171721Text#EDEDF315.2:1AAA
Supporting
  • Avatar Purple#8971B8
  • Avatar Yellow#A38131
  • Avatar Blue#318C99
  • Avatar Green#6B8D2A
Neutrals
  1. #FFFFFFText · buttons
  2. #EDEDF3Text · icons, body
  3. #C3C3CCText · body, headings
  4. #272735Text · small print
  5. #171721Field · page
  6. #000000Gradients
Status
  • Error#FC92B4
Typography
Aa

Display

Arcadia Display

  • Medium480

ABCDEFGHIJKLM​NOPQRSTUVWXYZ
abcdefghijklm​nopqrstuvwxyz
0123456789 & @ ? ! ( )

Aa

Text

Arcadia

  • Light360
  • Regular400
  • Medium420
  • Medium480
  • Bold700

ABCDEFGHIJKLM​NOPQRSTUVWXYZ
abcdefghijklm​nopqrstuvwxyz
0123456789 & @ ? ! ( )

Photography1 photo
Subjects
Nature, places
Light
Golden hour
Color
Muted
Framing
Wide
Mood
Calm, aspirational
Voice

Business banking & more

  • Cards & expense management
  • Payments & invoicing
Tone of voice
  • SeriousFunny
  • CasualFormal
  • RespectfulIrreverent
  • Matter-of-factEnthusiastic
  • PlainTechnical
Calls to action
  • Launch demo
WikiBrand

Mercury

mercury.com

Color

Typography

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