Display
Means
- Regular400
Turn ideas into emails & SMS that connect
Promise
Mailchimp with Intuit Intelligence can help surface your next opportunity, like winning back customers who’ve gone quiet.
- Category
- Marketing technology
- Audience
- Marketers
- Small businesses
- Archetype
- The CreatorImagination, craft, self-expression
- Personality
- Trustworthy
- Approachable
- Creative
- Bold
LogoPrimary
Usage
- Black & white on whiteheader, left
- Black & white on amberfooter, bottom right
Start Free Trial
Related Links:
Start Free Trial
- #FFFFFFField · page, cards
- #EBE1CDField · bands
- #706D67Text · small print
- #403B3BText · small print, links
- #231E15Text · headings, links
- #1A1710Field · hero
- #000000Text · body, headings
Text
Graphik
- Regular400
- Medium500
- Semibold600
Try our Standard plan for free!
- Recommended for your business
- Businesses like yours are thriving with Mailchimp
- Millions of users trust us with their email marketing. You can too.
Find out why customers see up to 27x ROI* using the Standard plan with a 14-day trial†. Cancel or downgrade to our Essentials or basic Free plans at any time.
Tone of voice
- SeriousFunny
- CasualFormal
- RespectfulIrreverent
- Matter-of-factEnthusiastic
- PlainTechnical
Calls to action
- Log In
- Start Free Trial
- See pricing
- Request demo
Sentence case headings
Turn ideas into emails & SMS that connect
No period after headings
- Do
Get more sales
- Don’t
Millions of users trust us with their email marketing. You can too.
Verb-first buttons, two to three words
See pricing
Request demo
Start Free Trial
Speaks to “you”
Connect all your apps
Headings lead with a verb
Design with ease
Try our Standard plan for free!
Short headings, about six words
Recommended for your business
Sentences of medium length
Cancel or downgrade to our Essentials or basic Free plans at any time.